A young woman with long brown hair, wearing a form-fitting, multicolored dress, sitting in a circular frame with a white background, holding a beige handbag, wearing jewelry, and posing with her left hand on her head.

@heyzulai

About Me

My Strategy

Brand Collabs

Contact Me

A photo collage featuring a woman with long dark hair in various settings, including a city street, a park, and sitting outdoors. There are also images of a vintage rotary phone, a tray with cucumber slices and drinks, makeup brushes, a camera, a laptop with accessories, and a beverage with ice. The collage has a sign reading 'Zulai Figueroa' and a 'Lifestyle Creator' label.

Beauty | Fashion | Travel | Tech | Home

Lets Collaborate
Woman with long dark hair wearing a white crop top, ripped jeans, and carrying a white Yves Saint Laurent purse, standing against a white wall with her arms raised.

about Me 

Hi hello!!! I’m Zulai, a full time content creator, Latina creative, and mommy here to make real life look and feel like art. I specialize in lifestyle content that connects softness with confidence, from fashion and beauty to motherhood, travel, fitness and everything in between.

With a background in digital marketing and a passion for storytelling, I don’t just post content, I create visuals with intention. My audience comes to me for aesthetic inspiration, real-life connection, and that reminder that you can live beautifully and build something powerful at the same time.

Whether I’m in front of the camera modeling a new look, creating high-quality UGC, or partnering with brands I believe in, I bring creativity, professionalism, and authenticity into everything I do.

If you're looking for someone who can romanticize the moment and show up like a pro! I’m your girl.

A Peak At My Past Collaborations

  • A woman with dark hair applying lipstick using a tube with a clear and bronze design in warm natural sunlight.

    YSL BEAUTY

    Partnered with YSL Beauty to explore the vibrant world of their lipstick collection. I shared my personal favorites and styling tips through engaging content, bringing the textures and colors to life for my followers, who loved seeing how each shade could elevate their look.

  • A young woman with long black hair wearing a green dress and carrying a beige handbag posing in front of a white SUV at night, with palm trees visible in the background.

    Style & Swap

    Teamed up with Style and Swap to promote their elegant green dress

  • A woman sitting in the driver's seat of a convertible car showroom, surrounded by other luxury vehicles.

    BMW EV Launch

    I was invited as a key influencer to BMW's launch event for their newest electric vehicle, where I engaged with the latest in automotive innovation and shared insights with my audience.

  • A woman holds a small black bottle with gold lettering and a dropper cap, applying skincare or beauty serum, while wearing a light blue sweatshirt, gold jewelry, and a necklace with an eye pendant.

    Elles Beauty

    Produced high-quality content for Elle's Beauty from home, utilizing a clean white background to enhance the visual appeal of their products.

  • A woman with long black hair and closed eyes standing by a swimming pool, wearing a black swimsuit and a white cover-up, with apartments and palm trees in the background.

    Poppys Black Bathing Suit

    Showcased Poppy's black swimwear in a poolside photo shoot, capturing high-quality images that highlighted the chic design and fit.

  • A woman sitting on a chair on a patio with green artificial grass, wearing a black dress, white jacket, and white sneakers; she is smoking a cigarette and looking to her left.

    Koukla- Bodysuit

    Collaborated with Koukla to showcase their bodysuit through high-quality images and video, effectively highlighting the product’s style and versatility.

  • A woman with long dark hair in a white crop top and matching skirt taking a selfie at a large concert or event with a packed audience in the background.

    Jonas Brothers VIP Concert

    Thanks to an invite from Rob's Popcorn, I had the unforgettable experience of attending a Jonas Brothers concert up close. I got to meet the band face-to-face, capturing our moments together and the vibrant concert vibes in my content.

  • A young woman with long dark hair wearing headphones, a gray crop top, matching shorts, and white sneakers standing in a boxing gym near the ropes.

    GTFT Fitness

    Teamed up with GTFT Fitness to bring my fitness journey to life through engaging reels and photos. Captured the energy and intensity of my workouts, inspiring my followers to embrace a healthier lifestyle and explore what GTFT Fitness has to offer.

  • Close-up of a woman's chest showing a heart-shaped necklace with green and white gemstones, tattooed words on her collarbone, and manicured nails with green and white nail art, along with a ring on her finger and a patterned top.

    Ms Blue Jewelry

    Teamed up with Ms. Blue Jewelry to highlight their elegant rings and necklaces. I shared how these pieces perfectly complement my style, capturing my followers' interest with their distinct charm and quality.

  • A woman with long dark hair applying a face moisturizer while smiling in a bathroom. She is holding a blue jar of moisturizer and has several skincare products on the bathroom counter.

    Coola Skin Care

    Collaborated with Coola to test their skincare collection, sharing my personal experiences and results. I highlighted how their products enhanced my skin routine, drawing my followers' attention to the quality and effectiveness of the range.

  • A young woman and a young man are taking a selfie at an outdoor café, with the woman smiling and sticking her tongue out slightly, and the man looking at the camera. They are sitting at a table with food and drinks, under blue umbrellas, with a blue building and brick wall in the background.

    The Adventure Book Challenge

    My husband and I had a blast partnering with The Adventure Challenge to try their exciting scratch-off date book. Each scratch revealed a new adventure that we captured with a Polaroid, sharing these special moments with my followers. It was a heartfelt journey that brought us closer and delighted our audience.

  • A woman smiling and holding a large red shopping bag with the Mini So logo near a pink Christmas tree and a pink holiday display inside a shopping mall.

    MINISO Grand Opening

    Attended MINISO's grand opening, where I selected and showcased their fun products. Shared vibrant snapshots with my followers, highlighting the store's diverse offerings.

  • A woman with long red hair sitting in a light green office chair in front of a white desk, smiling at the camera. The desk has a computer monitor, keyboard, and a green disinfectant spray bottle. She is wearing a beige skirt and a light brown jacket. Behind her is a wall with a green leafy pattern and a white shelf with office supplies and a calendar.

    TSR Shampoo

    Tried TSR shampoo and shared my journey to healthier hair with my followers, highlighting the product's effectiveness in my beauty routine.

  • A young woman with long dark hair and sunglasses on her head smiling and looking at the camera, standing next to a red sports car on a highway overlooking a landscape with open land and a distant city or town, on a sunny day.

    Dior Sunglasses

    Partnered with Klarity Optic to showcase their stunning Dior sunglasses collection. Captured the essence of style and sophistication in a series of fun, high-quality outdoor shoots, vividly bringing the designs to life.

  • A woman with long wavy black hair, wearing a white patterned top and gold cross necklace, drinks champagne in a lively, well-lit restaurant or bar at night, with people and colorful decor in the background.

    Heiress Beverly Hills - Dress

    Collaborated with Heiress Beverly Hills to spotlight their chic white dress. I brought the dress to life during a stylish outing, capturing its elegance in a series of high-quality photos that truly celebrated its unique design.

Inspired? Lets Connect!
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Social Media Strategy

With over three years of expertise as a content developer and influencer, I specialize in crafting original, custom content that enhances brand visibility and product engagement. My approach involves deep research into your brand to produce material that resonates with potential customers. I also take full creative control, from script writing to executing branded sponsored posts on my growing social media platforms. By leveraging my brand and follower trust, I effectively attract customer attention and help your brand achieve its recognition goals.

A young woman with long dark hair, wearing a white crop top, dark cargo pants, and a white shoulder bag, posing with closed eyes and hands resting on her head next to a professional camera on a tripod.
Instagram profile screen displaying the account of Zulai Figueroa, a digital creator from Orlando, Florida. The profile has 91 posts, 80.3K followers, and follows 847 accounts. It features a profile picture of a woman with long dark hair, wearing a white top. The bio mentions lifestyle, fashion, beauty, modeling, and social media marketing, with a badge indicating 75 Hard Challenge participation. The profile includes story highlights labeled Gym, Loml, My Life, Jesus, and Tennis, and a grid of recent photos showing a woman in various outdoor and urban settings.

Media Kit Link Here

Time line when working with me

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1st Step

This phase involves determining the intended type of content and the partnership's primary goals. The terms will be agreed upon via email.

2nd Step

Within 24 hours, a contract will be established either through my direct formation or through a personal review of the contract you sent. If the terms of the agreement appear to be acceptable, I will provide a signed copy along with my shipping information within twenty-four hours..

3rd Step

As I wait for the product to arrive, I will put together a welcome packet that includes a timeline, brand vision, and my creative strategy. This process involves reviewing or creating a brief or script that specifies the required deliverables, which must include an engaging hook, a comprehensive body, and a clear call to action. In addition, I will also do research on the target audience and look at the content of competitive brands to ensure quality work will be issued.

4th Step

Upon delivery of the products, I will commence the filming process, adhering to the approved brief/script. I will provide advance notification regarding the delivery of the content, which may vary in time depending on the volume of deliverables.

5th Step

Upon delivery of the products, I will commence the filming process, adhering to the approved brief/script. I will provide advance notification regarding the delivery of the content, which may vary in time depending on the volume of deliverables.

6th Step

Lastly, Upon payment of the invoice, I will provide the final, un-watermarked content to you in the same Google Drive folder that was previously shared.

 Contact Me

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Thank you for exploring my past collaborations. Each project has been a step towards greater creativity & impact. If you feel inspired by what you’ve seen & imagine a seamless collaboration with me, I would be delighted to connect. Together, we can captivate your audience & create something truly memorable. Get in touch today to begin our creative partnership. Email me at Zulai@zcreates.social.

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